{"id":1446390,"date":"2026-07-01T11:18:35","date_gmt":"2026-07-01T09:18:35","guid":{"rendered":"https:\/\/www.payoff.ch\/?p=1446390"},"modified":"2026-07-01T11:18:38","modified_gmt":"2026-07-01T09:18:38","slug":"eu-market-penetration-for-key-target-groups","status":"publish","type":"post","link":"https:\/\/www.payoff.ch\/en\/news\/eu-market-penetration-for-key-target-groups","title":{"rendered":"EU market penetration for key target groups"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Europe is one of the home markets and a central pillar of its strategic growth plans. With the Crypto-Asset Service Provider (CASP) licence, under the EU Markets in Crypto-Assets Regulation (MiCAR) is set to significantly expand EU market penetration. The&nbsp;EU is one of the largest economies in one of the world\u2019s leading regional digital asset markets.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Combined with a global banking platform \u2014 which integrates regulated banking infrastructure, innovative digital asset products and operational expertise from Switzerland, Singapore and the Middle East \u2014 the licence unlocks the next phase of European growth. It also expands the reach of deployment-ready Bank-to-Bank platform, enabling EU banks with faster time-to-market and enhanced flexibility when launching new digital asset services.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As traditional and digital finance increasingly converge, trust will remain Europe\u2019s most valuable currency. Direct access to the European market, powered by the global banking platform, will help bring the services to more clients across Europe.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Bank-grade access and yield for high-net-worth individuals (HNWI)<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">One Europe\u2019s EU target segments is Europe\u2019s eight-figure HNWI population, where demand for sophisticated digital asset exposure continues to grow. Via their integrated accounts they can transfer in fiat, digital assets and USDC and trade across a range of leading digital assets like Bitcoin, safeguarded in regulated, institutional-grade custody. Beyond these core services, HNWI\u2019s can also access a range of innovative asset management products including the Sygnum Crypto Yield Fund.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Off-exchange custody for institutional investors<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Protect, Sygnum\u2019s off-exchange custody platform, will be offered to European institutional traders like hedge funds, asset managers and proprietary trading firms. It avoids the need to pre-fund trading venues by fully segregating trading and custody, reducing crypto exchange default risks. Holding client digital asset collateral off balance sheet in Sygnum\u2019s bank-grade custody infrastructure gives institutional investors the additional peace of mind they need in fast-moving markets.\u00a0<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Bank-to-Bank network accelerates EU bank crypto adoption<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Unlike many newly MiCAR-licensed providers, Sygnum Europe combines its licence with the group\u2019s proven global banking platform and deployment-ready Bank-to-Bank infrastructure. Most of Europe&#8217;s 5,000+ banks have yet to offer digital assets due to the cost, expertise and resources required to build and maintain the necessary infrastructure. By leveraging Sygnum\u2019s experience, EU banks can reduce risk, time-to-market and capital requirements when launching regulated digital asset services. Sygnum enables digital asset services for\u00a0more than a third of the Swiss population\u00a0through 25+ partner banks, including PostFinance, and is on track to become one of Europe&#8217;s largest regulated digital asset Bank-to-Bank networks by client reach in 2027.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>On July 1st the Markets in Crypto-Assets Regulation (MiCAR) transition period ends, Crypto service providers (CASPs) require a MiCAR licence to operate with EU customers in order to continue growing in the \u00abFuture Finance\u00bb sector in Europe. <\/p>\n","protected":false},"author":5,"featured_media":1446388,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"ngg_post_thumbnail":0,"footnotes":""},"categories":[220],"tags":[],"class_list":["post-1446390","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-opinion-leaders-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.payoff.ch\/en\/wp-json\/wp\/v2\/posts\/1446390","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.payoff.ch\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.payoff.ch\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.payoff.ch\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.payoff.ch\/en\/wp-json\/wp\/v2\/comments?post=1446390"}],"version-history":[{"count":1,"href":"https:\/\/www.payoff.ch\/en\/wp-json\/wp\/v2\/posts\/1446390\/revisions"}],"predecessor-version":[{"id":1446391,"href":"https:\/\/www.payoff.ch\/en\/wp-json\/wp\/v2\/posts\/1446390\/revisions\/1446391"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.payoff.ch\/en\/wp-json\/wp\/v2\/media\/1446388"}],"wp:attachment":[{"href":"https:\/\/www.payoff.ch\/en\/wp-json\/wp\/v2\/media?parent=1446390"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.payoff.ch\/en\/wp-json\/wp\/v2\/categories?post=1446390"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.payoff.ch\/en\/wp-json\/wp\/v2\/tags?post=1446390"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}